Build, automate, and analyze email campaigns with toolkit.
Integrate email marketing with social, apps, and project tools.
Explore our all-in-one knowledge base with our company info, and awards.
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Targeting subscribers based on detailed profiles of ideal customers.
Buyer persona segmentation divides email lists using profiles created from demographic data, pain points, and buying habits. For example, a fitness brand might create personas for “new moms” and “athletes,” tailoring email content accordingly. This strategy enhances relevance and engagement by addressing specific audience needs.
