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Emails sent to re-engage users who showed interest but didn’t convert.
Retargeting emails are triggered by user behaviors, such as abandoning a cart or browsing specific products without completing a purchase. These emails remind recipients of their interest and often include incentives, like discounts, to encourage conversion. For example, “Still Thinking About It? Here’s 10% Off to Complete Your Order.” Retargeting emails are highly effective for recovering lost opportunities and increasing sales.