Autoresponder
Automated email replies based on triggers like sign-ups.
Autoresponders are email sequences automatically triggered by specific subscriber actions or events. For instance, when someone signs up for a newsletter, an autoresponder might send a series of welcome emails over several days to introduce the brand and encourage engagement. Autoresponders are commonly used for drip campaigns, transactional emails, and lead nurturing. By delivering timely, relevant, and consistent messages, autoresponders help build relationships, improve customer retention, and drive conversions without requiring manual intervention from marketers.