Event-Triggered Emails
Emails sent based on specific user actions.
Event-triggered emails are automated messages sent in response to actions like signing up, abandoning a cart, or downloading a resource. These emails are timely, relevant, and often yield higher engagement rates than bulk emails. Examples include welcome emails, order confirmations, and post-purchase follow-ups. By reacting to recipient behavior, event-triggered emails create a personalized experience, building stronger relationships and driving conversions.