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22 May, 2025

The Untapped Goldmine: How Non-Profit Em...

"Non-profits get 3x more opens than your average promo email. The secret? They master storytelling—not selling. Here’s what businesses can steal from their playbook."   ...

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21 May, 2025

Cold Email 2.0: How to Get a 35% Reply R...

"Cold emails don’t have to feel spammy. In fact, the best-performing ones in 2025 don’t even sound like sales pitches. Here’s how to get a 35% reply rate ethically.” &n...

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15 May, 2025

B2B Email Marketing in 2025: How to Cut ...

Let's be brutally honest: 73% of B2B decision-makers don't even open your emails anymore. They're drowning in a sea of "just checking in" and "hope you're well" mes...

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14 May, 2025

Subject Line Hacks Borrowed from Netflix...

Netflix isn’t just a content powerhouse – it’s an email marketing powerhouse too. With over 250 million subscribers, Netflix constantly tests and tailors its emails to each viewer. I...

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13 May, 2025

The Dark Side of Email Automation When ‘...

Did you know that an average person receives about 44,165 emails a year? With such overwhelming volume, email marketing mistakes can quickly alienate your audience instead of engaging them. Despite 65...

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08 May, 2025

The Silent Killer of Email ROI: How Misu...

The Hidden Leak in Your Email Marketing Strategy Email marketing continues to be one of the most powerful digital marketing tools, boasting an impressive ROI of $36 for every $1 spent. Yet, many bu...

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28 Apr, 2025

The Hidden Science Behind Why We Open (o...

Why Do Some Emails Grab Us—While Others Get Instantly Deleted? You open your inbox. 50+ unread emails. Some you click immediately. Others? Straight to trash—without even reading. Wha...

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19 Apr, 2025

The Art of Storytelling: How Brands Like...

Why Stories Sell (And How Your Emails Can Do It Too) We’ve all been there scrolling through our inbox, deleting promotional emails without a second thought. But then, one catches your eye. Ma...

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15 Apr, 2025

How AI Is Revolutionizing Email Marketin...

Email marketing has been a cornerstone of digital marketing for decades, but with the rise of artificial intelligence (AI), it’s undergoing a massive transformation. No longer just about blastin...

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12 Apr, 2025

Keep Your Emails Out of the Spam Folder:...

Tired of Landing in Spam? Let’s Fix That. You’ve put time and effort into crafting the perfect email, only to find it buried in your subscriber’s spam folder. Frustrating, right? ...

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10 Apr, 2025

Free vs. Paid Email Marketing Solutions:...

Email marketing remains one of the most effective ways to engage customers, nurture leads, and drive sales. But with so many email marketing tools, email marketing platforms, and email marketing softw...

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09 Apr, 2025

The Psychology of Click-Through Rates: W...

Your headline is the gatekeeper. Here’s how to make people need to click. Did you know that 8 out of 10 people will read your headline—but only 2 out of 10 will click through? That m...

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07 Apr, 2025

Summer Sizzle: How to Keep Your Business...

Ah, summer—the season of flip-flops, ice-cold lemonade, and… a slightly neglected inbox? If you’re a business owner, summer can feel like a tug-of-war between "I need a vacatio...

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04 Apr, 2025

Top Healthcare Email Marketing Examples ...

Let’s face it—healthcare marketing emails have a reputation for being as exciting as waiting room magazines. But what if we told you they could be engaging, effective, and even (gasp!) fun...

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16 Mar, 2025

How Mailerspot for Salesforce Can Revolu...

In today's digital landscape, email marketing remains a cornerstone of effective business communication. Integrating robust tools like MailerSpot with Salesforce can elevate your email marketing s...

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16 Mar, 2025

5 Ecommerce Best Practices to Drive Sale...

As the eCommerce landscape continues to evolve, businesses must adapt to emerging trends and technologies to stay competitive. Here are five best practices to drive sales in 2025, supported by real-wo...

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10 Mar, 2025

Proven Email List Segmentation Strategie...

Every customer is different, so why treat your email subscribers the same? That’s where email list segmentation comes in. By dividing your audience into smaller, targeted groups, you can deliver...

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10 Mar, 2025

The SEO Benefits of Email Marketing Camp...

In the digital age, email marketing is more than just a tool to reach customers, it’s a potent strategy for enhancing your Search Engine Optimization (SEO) efforts. When executed with precision,...

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14 Feb, 2025

Step-by-Step Guide: How to Create an Ema...

Email newsletters remain a powerful tool for communication and marketing. In this guide, we break down the process into manageable steps, incorporating key topics like email marketing platforms, list ...

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26 Feb, 2025

Most Effective Email Subject Lines That ...

In the competitive world of email marketing, your subject line is the gateway to higher engagement and increased conversions. In this comprehensive guide, we dive deep into the Most Effective Email Su...

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11 Feb, 2025

Review of the Best Email Marketing Autom...

Email marketing remains one of the most effective ways to engage customers, build relationships, and drive sales. However, managing email campaigns manually can be time-consuming and prone to errors. ...

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11 Feb, 2025

Top 5 Best Email Marketing Strategies fo...

We aim to give you the best email marketing strategies. Our guide covers the latest trends and best practices. Email marketing is still a top choice for businesses to connect with their audience. It f...

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10 Feb, 2025

Make Your Holiday Emails Stand Out: Prov...

The holiday season is the perfect time to connect with your customers, but with so many emails flooding inboxes, it can be easy to get lost in the crowd. To make sure your emails stand out and grab at...

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23 Nov, 2024

How Email Segmentation Increases Sales

Email marketing is one of the most effective tools for growing your business—but sending the same email to everyone on your list can be like shouting into a crowd. Email segmentation allows you ...

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22 Nov, 2024

The Ultimate Guide to Email Automation: ...

Email marketing is powerful—but juggling it all can feel overwhelming. That’s where email automation steps in. With MailerSpot, you can streamline your efforts, save time, and build meanin...

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21 Oct, 2024

Transform Your Emails into Something You...

Tired of sending emails that get ignored? This guide shows you how to create emails that feel personal and relevant, helping you build better connections with your audience. 1. Why Personalizatio...

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19 Oct, 2024

10 Email Marketing Mistakes to Avoid in ...

Email marketing remains one of the most powerful tools for reaching your audience, but even a small mistake can derail your efforts. To help you stay ahead, we’ve rounded up 10 common email mark...

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18 Oct, 2024

Top 10 Tips for Writing Email Subject Li...

Crafting an email subject line is no small feat—it’s the make-or-break moment for your email campaign. In fact, 47% of people decide whether to open an email based on the subject line alon...

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03 Oct, 2024

Introduction to Email Marketing

Introduction to Email Marketing: A Guide to Building Lasting Connections In today's fast-paced digital world, businesses constantly search for effective ways to connect with their audience. Ami...

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18 Mar, 2025

AI-Powered SEO in Email Marketing: A Gam...

In today’s fast-paced digital world, businesses are constantly seeking innovative ways to engage their audience. Enter AI-powered SEO in email marketing—a revolutionary approach that&rsquo...

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